PRIVACY POLICY

Privacy Policy

Effective Date: June 1st 2025

At East Meets West Rx ("we," "our," or "us"), your privacy is our top priority. This Privacy Policy explains how we collect, use, disclose, and safeguard your personal and health-related information when you visit our website www.eastmeetswestrx.com (the “Website” or “Site”). By using our Site, you agree to the collection and use of information in accordance with this policy.

1. Information We Collect

We collect two types of information from users of the Site:

A. Personal Information:

Personal information refers to any information that can be used to identify an individual. This may include:

  • Contact Information: Name, email address, phone number, postal address.

  • Account Information: Usernames, passwords, and other registration details if you create an account with us.

  • Health Information: Any health-related details you voluntarily provide, such as medical history, symptoms, conditions, treatments, or other health-related data when using tools like symptom checkers or health questionnaires.

B. Non-Personal Information:

Non-personal information is data that does not identify you specifically. This may include:

  • Device and Usage Information: IP address, browser type, device information, operating system, browsing history, and pages viewed on the Site.

  • Cookies and Tracking Technologies: We use cookies, web beacons, and other tracking technologies to improve your experience, analyze trends, and track users' movements around the Site.

2. How We Use Your Information

We use the information we collect for several purposes, including:

  • To Provide Health Information and Services: We may use your personal and health information to provide you with personalized health content, articles, tools (e.g., symptom checkers), and recommendations based on your health interests and preferences.

  • To Improve the User Experience: We analyze your usage data to improve our Site, content, and services, ensuring they meet your needs and interests.

  • To Communicate with You: We may use your contact information to send you updates, newsletters, offers, and other communications. You can opt-out of marketing communications at any time.

  • To Support Your Health Management: If you use our health calculators, or other tools, we may store and process your health-related information to provide you with relevant insights or suggestions.

  • To Comply with Legal and Regulatory Requirements: We may use your information to comply with applicable laws and regulations in the healthcare sector, including HIPAA (Health Insurance Portability and Accountability Act) if you are a U.S. user.

3. Health Information

We understand the sensitivity of health-related data and treat it with the utmost care. We do not collect, process, or store sensitive health information without your explicit consent.

  • User-Provided Health Data: When you voluntarily submit health information (e.g., through health assessments or health calculators), this data is used only for the purpose of providing you with personalized recommendations or information.

  • Data Retention: We retain health data for as long as necessary to provide our services to you. You can request to delete or update your health data at any time.

4. Cookies and Tracking Technologies

Our Site uses cookies, web beacons, and similar technologies to enhance your browsing experience. Cookies help us:

  • Provide personalized content.

  • Analyze usage patterns and improve the functionality of the Site.

  • Remember user preferences and settings.

You can manage your cookie preferences through your browser settings. However, disabling cookies may affect certain features of the Site.

5. How We Protect Your Information

We take the security of your personal and health information seriously. We implement a variety of security measures, including encryption, secure servers, and regular audits, to protect your data from unauthorized access, alteration, disclosure, or destruction. However, no method of transmission over the internet is 100% secure, and we cannot guarantee the absolute security of your information.

6. Sharing Your Information

We do not sell, rent, or share your personal or health information with third parties except in the following circumstances:

  • With Service Providers: We may share your information with trusted third-party vendors who help us provide services (e.g., hosting, analytics, email communications). These vendors are required to safeguard your data and use it only for the purposes for which they were engaged.

  • For Legal or Safety Reasons: We may disclose your information if required by law or in response to legal processes, such as a court order, subpoena, or government request. We may also disclose your information to protect the safety, rights, or property of our users, employees, or others.

  • Business Transfers: In the event of a merger, acquisition, or sale of our business or assets, your information may be transferred as part of that transaction.

7. Third-Party Links and Services

Our Site may contain links to third-party websites, apps, or services that are not operated by us. We are not responsible for the privacy practices of these third-party sites. We encourage you to review their privacy policies before providing any personal information.

8. Your Data Rights and Choices

Depending on your location, you may have certain rights concerning your personal and health information. These may include:

  • Access: You have the right to request access to the personal information we hold about you.

  • Correction: You can request that we update or correct any inaccurate or incomplete information.

  • Deletion: You can request that we delete your personal or health-related information, subject to certain legal exceptions.

  • Opt-out of Marketing Communications: You can opt-out of receiving marketing emails or other communications at any time by following the unsubscribe instructions in those communications.

To exercise any of these rights, please contact us at [Insert Contact Information].

9. Children’s Privacy

Our Site is not intended for users under the age of 13, and we do not knowingly collect personal or health-related information from children under the age of 13. If we become aware that we have collected such information, we will take steps to delete it as soon as possible. If you are a parent or guardian and believe we may have collected information from a child under 13, please contact us immediately.

10. International Data Transfers

If you are located outside the United States or another region where our services are available, please be aware that your personal and health information may be transferred to, stored, and processed in the United States or other countries. By using the Site, you consent to the transfer of your data to these locations, which may have different data protection laws than your own country.

11. Changes to This Privacy Policy

We may update this Privacy Policy from time to time to reflect changes in our practices or for other operational, legal, or regulatory reasons. When we make changes, we will post the updated Privacy Policy on this page and update the "Effective Date" at the top of the policy.

12. Contact Us

If you have any questions or concerns about this Privacy Policy or how we handle your personal or health information, please contact us by clicking here.